By Susan Sweeney CA
An expanding quantity ofВ real property purchasers and dealers are making the net their first vacation spot, soВ getting extra of them to prevent at an agencyвЂ™s or person agentвЂ™s web site can suggest millions of bucks in commissions. The confirmed electronic mail, linking, and web advertising ideas supplied increases preliminary customer site visitors to any actual property web site and continue purchasers and returning many times. additionally, actual property brokers and place of work managers can use the templates, checklists, and kinds integrated to make their web site an enormous and powerful promoting instrument.
Read or Download 101 Ways to Promote Your Real Estate Web Site: Filled with Proven Internet Marketing Tips, Tools, and Techniques to Draw Real Estate Buyers and Sellers to Your Site (101 Ways series PDF
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Additional info for 101 Ways to Promote Your Real Estate Web Site: Filled with Proven Internet Marketing Tips, Tools, and Techniques to Draw Real Estate Buyers and Sellers to Your Site (101 Ways series
This search tool will allow the user to quickly search for their desired listings—a five-bedroom in a quiet neighborhood or a studio apartment in the city, for instance. Again, keep the design of your site consistent. com) headers, footers, navigational bars, buttons, bullets, colors, and so on, should be consistent throughout the site to maintain a polished, professional look. Graphics Notes A good rule of thumb is that on any Web page, the combined size of the text and graphics should be no more than 50 KB.
There are thousands of houses they can view, and they want to narrow down their search. You want to have as much information on your site as possible, possibly in a search form, so they can find number of bedrooms, schools in area, libraries, pictures, virtual tours, waterfront property, etc. Another aspect to consider when designing your Web site is your target market’s propensity to utilize the latest technologies and the configuration they are likely to be using. Or it might be that your target market has yet to embrace the latest technologies and is still using a dial-up connection to the Internet, slower machines, and older software.
Don’t set your text size too small, as this is too hard to read. However, if your text is set too large, it looks like you are shouting. Also, avoid using ALL CAPS, WHICH COMES ACROSS AS SHOUTING AS WELL. Color Notes Keep your online and offline images consistent. Logos, corporate colors, and other marketing collateral associated with your company should all be consistent. Choose your background and font colors carefully. You want to provide a pleasant viewing experience for your visitors, so be sure to use backgrounds that are not too busy and don’t obscure your text.
101 Ways to Promote Your Real Estate Web Site: Filled with Proven Internet Marketing Tips, Tools, and Techniques to Draw Real Estate Buyers and Sellers to Your Site (101 Ways series by Susan Sweeney CA